A fast-paced, 2-day brand intensive created to capture the energy, inclusivity, and community behind Run-ner. Designed for a modern running studio that prioritises connection, confidence, and momentum - giving the brand a strong, clear identity to grow with.
The Brief
Run-ner needed a brand that felt strong, inclusive, and motivating - without the intimidation factor that often comes with fitness spaces. Their focus wasn’t just running, but community, confidence, and showing up as you are.
They wanted a brand that:
🏃🏼♀️➡️ Felt modern and energetic
🏃🏼♀️➡️ Was welcoming to all levels
🏃🏼♀️➡️ Reflected movement, momentum, and connection
🏃🏼♀️➡️ Could be built quickly and decisively
This project was completed as a 2-day brand intensive, prioritising clarity, confidence, and speed.
What We Built
Brand Identity (2-Day Intensive)
In just two days, we delivered a complete brand foundation, including:
✱ Primary logo and supporting brand marks
✱ Typography that balances strength with simplicity
✱ A confident, energetic colour palette
✱ Brand direction designed for scalability across digital, social, and in-studio touchpoints
The identity was designed to feel bold and purposeful, while still being warm and inclusive, creating a space people feel excited (not nervous) to walk into.
The Goal
The goal was to create a clear and confident brand identity that reflected Run-ner’s inclusive, community-first values while still feeling motivating and powerful. It needed to be delivered quickly without sacrificing quality, and provide a strong visual foundation that could support the brand as it grows.
The Result
Run-ner launched with a modern, focused brand identity delivered in just two days. The final outcome feels energetic, welcoming, and purpose-driven - giving the team confidence to show up consistently and connect with their community from day one. The brand is now positioned to grow with clarity, momentum, and intention.
